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Government Market Research

We've grouped together all the information our site contains on conducting marketing research in government to help you quickly and easily find related articles, suppliers, events, jobs, associations, glossary definitions and more.

You can narrow the topic further by clicking on a specific government-related category below.

Tags: | Defense | Government | Military

 

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

How research helped develop the USPS’s Sample Showcase program
In an era when the e-mail in-box is seemingly king, the USPS used qualitative research to help bring some excitement back to postal mail with a new product sampling program.
Considerations for conducting market research in China
From the influence of Confucianism to government restrictions, the author outlines a number of factors affecting research in China today.
Iowa city finds mail survey fits its needs
The author details how a mail survey was the best way for North Liberty, Iowa to measure citizen opinions on existing and potential city services.
Dean/Frist debate livens up PMRG conference
A PMRG press release details the heath care reform debate between former Governor Howard Dean and former Senator Bill Frist at the PMRG annual conference in March 2011.
Americans make big plans for tax return monies
The 2011 tax season has Americans looking for satisfying ways to allocate their funds. This year, more people are option to save the money or a rainy day or splurge on big-ticket items.

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Related Articles

There are 26 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Trade Talk: Consumers unsure how to solve packaging waste problems
Pollution has become a hot topic. This article discusses packaging waste problems and factors in resolving the problems, including consumer involvement.
Four-day workweek catching on
Presidential hopefuls take it to the Web
An overview of business-to-business research in China
The authors outline a brief history of business-to-business research in China and then explore trends in the use of various techniques while offering tips on what kinds of information can be obtained through research.
Addressing many, speaking to one
AIDS Institute used focus groups and Perception Analyzers in its development of a multimedia campaign to convince more women to get prenatal care.

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Related Glossary Terms

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Related Job Postings

Confirmit Survey Programmer
Data Processor/Survey Programmer
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Proposal Manager
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VP / Senior Research Director – Public Sector
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